"SIDE EFFECTS".
1. TYPE OF PREVENTION MATERIAL.
- Poster - page for magazines.
- The poster uses 100% vector drawing that can be made very large or smaller
without loss of its graphic quality.
- Colors.
2. OBJECTIVES OF "SIDE EFFECTS"
POSTER.
Messages.
To deliver the following "2nd line messages":
- The side effects of condoms. In Thailand,
as more than 90% of the people are aware about the use of condoms as preventive
measure against HIV sexual transmission, it is quite important to emphasize
the side effects of the condoms.
This material tackles the subject through a simple comparison between the
side effects of condoms and the side effects of HIV infection.
This message is dedicated to both male and female genders:
1- Women must know why men often refuse condoms in order to improve their
strategy to impose condoms to their partners and to relax them, as men are
often unable to verbalize correctly their "unspeakable" dislike
for condoms.
2- Men should be able to speak out as to why they do not like condoms in order
to overcome their fear and be more adult in their final choice.
To deliver the following "1st line
messages":
Additionally, this poster mildly reinforces
the following "first-line messages":
...The use of condoms is an effective means of preventing sexual transmission
of HIV.
...AIDS is an uncomfortable and killing disease with or without anti-retroviral
(ARV) drug therapy.
Targeted people
- This poster is principally targeted
to an audience of people who have multiple sexual partners. This poster is
not specifically designed for Thai culture.
- This poster may be negatively perceived by some puritan "agrarian"
and "industrial" individuals or groups as not explicitly promoting
marriage and faithfulness by the partners and in encouraging people to have
multiple sexual partners. These leaders may claim that the generalized dissemination
of this poster promotes a dissolute sexual life or is hazardous to the country's
"morals". Thus, to avoid direct or indirect conflict, copies of
the poster should NOT be distributed at public transportation places, city
halls or on big advertising panels.
- This poster is not appropriate for people who do not already know some basic
"first-line" information about AIDS and the use of condoms as the
principal prevention for sexual transmission of HIV.
- The content of this poster is compatible with the requirements of most "tribal"
groups and can be exhibited publicly in many tribal villages. After only a
few days, most members of the village will totally understand the meaning
of the text and images.
- Displaying this poster in secondary schools may be a sensitive issue, particularly
with the school's administration and some parents. However, "PrevAIDS"
is in favor of displaying this poster in secondary schools because students
at this level are recognized as a potential "high-risk group" and
are an important target audience. Students get HIV/AIDS too and often have
multiple sexual partners. Furthermore, these students have a clear tendency
to share the "post-industrial" way of life due to their easy access
to the internet and to urban media.
- The poster is not adapted for use in primary schools.
3. CONTENT OF THE POSTER
The poster emphasized the side effect of condom because opposite message (minimize side effect of condom) could give desastrous impact if male use it for the first time...
Knowing that it is not so easy to use condom he will knows before to try that he will possibly not succed at the first test. He will accept to try again since it is normal not to succeed directly...and he will finally be proud to be able to use it... At the opposite, if he minimise the dificulty, in case of failure, he will feel humiliate that he is unable to perform such "easy" behaviour and will not try again...(statistic dramaticaly show that many males have use the condom only one time!!!
_______________________________________
paul yves wery - aidspreventionpro@gmail.com
aids-hospice.com & prevaids.org & stylite.net